#Memoires marketing pdf
Electronic devices and circuit theory 11th pdf.Or volunteer to host a discussion group at your local bookstore. Offer your book at a discount to local book clubs, with a list of discussion questions. Create a gift basket that includes your book for a local charity or event related to your theme. * Instead of chasing buyers, think “What can I give?” Share your hard-won tips and advice via print media, videos, or lectures. Your message may resonate with a far wider audience than you initially imagine.
#Memoires marketing professional
Ask friends – or if possible, a marketing professional - to help you brainstorm additional possible readers or affinity groups. * Let your imagination run as you identify your ideal reader.
“ You are the brand the book is just one product.” “Nobody wants a sales pitch,” emphasizes Allison Lane, a career publicist and now a marketer for authors. * Be careful not to fall into the “Buy My Book!” trap. (Image: )Īs you craft your marketing outreach, remember these three important marketing basics: Holidays that dovetail with your memoir’s theme can become part of your marketing plan. Or if your story includes a happy childhood memory about learning to sew, share some tips for making costumes as Halloween approaches. If your memoir shares recollections from your years in the armed forces, Veteran’s Day could be a great time to highlight your message. If your book explores family issues, for example, consider an ad campaign celebrating both the joys and hard work of parenting for Mother’s Day. * Don’t overlook holidays that dovetail with your memoir’s theme as you create your marketing plan.
* Reach out to local retailers (coffee shops, grocery stores, museums) about a sidewalk pop-up shop for your memoir and books by other local authors. Find a catchy graphic for your flyer (like this one from ) to showcase your book cover. * Post a flyer on community bulletin boards featuring the cover of your book, with tear-off slips with the link to your website or Amazon page. They’re often eager for fresh, community-based news and content. * Send a press release to your local newspaper, and mention your availability to do a Q&A or interview about your book. * Reach out to clubs and support groups that might welcome your message, offering to speak on a topic related to your book. Create a joint Facebook page, or create an event together. * Join other memoir authors whose books share a common theme message. Her book, The Poconos in B Flat, was a great fit with the jazz theme of the cruise!Īnd here are a few more fresh marketing ideas to help get the word out about your book! “I made up bookmarks and left them all over a cruise ship when we went on one for five days,” says Debbie Burke, author and award-winning jazz blogger. “I designed them in Canva, and printed them on PrintRunner.” Bookmark created by Sharon Dukett for her memoir, “No Rules.” (Courtesy of Sharon Dukett)īookmarks have been a successful tool for other authors, too. I’ve seen a spike following events I’ve done live,” says Sharon Dukett, author of the memoir No Rules. “I know not everyone wants to pay for a paperback when I’m selling them, but people take the bookmark and buy the ebook. One of the best: Create a bookmark featuring an eye-catching image of your cover then spread those bookmarks far and wide! Distribute them at coffee shops and libraries, and ask retailers who already sell your book if they’ll hand them out with every purchase. I reached out to ask a group of creative authors for some fresh ideas. But how else might you reach folks who would appreciate your memoir’s message? Don’t let this be your marketing message! (Image courtesy of ) There’s speaking, networking, newsletters, podcasts, and of course social media. You’ve probably heard all the standard book marketing advice.
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